Harman Kardon needed more than a product launch. We took over a Das Stue and made it their brand home: a sound experience built into every room, and a guest journey that runs from lobby arrival to the last dance.
In collaboration with Grammy-nominated Andra Day, music legend Gilles Peterson, director Martin Butler, mother of the House of Vineyard, Amber Vineyard, and composer Salvador Breed.
Each experience induced a unique, personal and emotional journey throughout the evening and across the suites of the hotel.
“The Nachtlab team successfully created an entirely new way to showcase Harman Kardon as a brand dedicated to captivating the senses of the listener.”
Robert Jan van Dormael
